The Angus Foundation announces the hiring of Katie Allen as its marketing and public relations assistant. Allen began her duties at the American Angus Association's not-for-profit affiliate in June.
A native of Marceline and Missouri Ruralist College Farmer from 2007-08, Allen's responsibilities will include the development and implementation of marketing and public relations initiatives, and production of the Angus Foundation's annual report, newsletter and website. She will also identify and create new methods in print and electronic media for the Angus Foundation to recognize donors, and plan and market events.
"Katie is a very talented and qualified agricultural communications professional with an impressive portfolio of achievements and accomplishments," said Milford Jenkins, Angus Foundation president.
Allen developed a keen appreciation for farming and ranching while growing up on her family's beef cattle and crop operation in Marceline, Jenkins said. She is a 2008 University of Missouri graduate, with a degree in agricultural journalism and minors in animal science and agricultural economics. In 2010, she received a master's degree in agricultural communications from Texas Tech University.
While completing her master's degree, she researched topics relating to food safety, country-of-origin labeling and the use of social media. Allen also worked as an assistant instructor for agricultural communications and taught undergraduate Web design and public relations courses.
Allen has been recognized nationally with the Livestock Publications Council's Forrest Bassford Award, ACT Writing Award of Excellence and was a Mizzou '39 Award Winner, which is given to the top 39 seniors each year at the University of Missouri.
"With Allen's proven marketing and public relations skills, education and enthusiasm for the future of the beef cattle industry, she will play an important role in reaching the Foundation's Vision of Value: Campaign for Angus fundraising goal of raising $11 million by Dec. 31," Jenkins said. "We look forward to working with Katie as we welcome her to Team Angus."
Source: American Angus Association